Engage your target with relevant content and multi-language personalized information. Send value to enhance your e-commerce user journey conversion rate.
Find MoreE-MAIL MARKETING PLATFORM BEYOND IMPERSONAL NEWSLETTERS
Our offer comprises technology, processes and know-how that enriches your campaigns, delivers personalized experience, and increases relevance. Our platform simplifies creation of the meaningful information to each subscriber segment, ultimately uplifting the probability of a successful goal conversion.
Simple layout and content management
Reusable templates, Excel based content management and enrichment.
Template Editor and Preview
WYSIWYG editor, personalization tag editor, preview. Ideal for the last minute changes.
Native country – language logic
System level relation connecting subscriber country and supported languages. In-place localization editing and adjustments.
Dynamic subscriber attribute
Layout tagging system used to aggregate and group content variations.
Import & export tools
Tools to quickly create, update and manage content and personalization variations . Simple re-use of templates and campaign material.
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Satellite templatesOne smart layout, multiple personalized outcomes
Our platform enables you to rethink newsletter marketing management, through use of versatile satellite templates and employ your customer profiles to the full extent.
Simple layout and content management
Reusable templates, Excel based content management and enrichment.
Template Editor and Preview
WYSIWYG editor, personalization tag editor, preview. Ideal for the last minute changes.
Native country – language logic
System level relation connecting subscriber country and supported languages. In-place localization editing and adjustments.
Dynamic subscriber attribute
Layout tagging system used to aggregate and group content variations.
Import & export tools
Tools to quickly create, update and manage content and personalization variations . Simple re-use of templates and campaign material.
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Feedback processorRelevance cortex
Reporting & event analyzer
Automated analytics and performance events analyzer. Full access to summary and raw data essential for campaign management and profile enrichment.
Location resolver
Automated collection of subscriber and registrant geographic location (country, region, city level).
Technology resolver
Native device and user-agent resolver. Essential to monitor audience reading preferences.
Supression logic
Automated subscriber profile maintenance enables you to keep your campaign focus on active users and maintain your sender reputation.
Registrant validation
Native new subscriber validation on multiple levels (RFC compliancy, mail account validation)
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Interfaces & subscriber apiIntegration options
Inbound interfaces
Native XML interfaces enabling ingestion of subscriber profile data (subscriber, attributes, status, campaign lists).
Outbound interfaces
Native asynchronous and real time interfaces (XML, JSON) to keep your organization systems up to date with latest subscriber data..
Registration api
Real time web services enabling the capture of subscriber registrations. Supports both single and double opt-in workflows.
Profile enrichment api
Real time web service enabling the capture of arbitrary profile enriching data (online or in-store apps, consumer activation web site sections or any connected source).
INTEGRATION PATHS AND OPTIONS
Mailicon E-mail Marketing Management
STANDARD
Reference plan for organizations seeking to send weekly newsletter to 200K recipients. Includes 3 standard templates. Self-service operations
DYNAMIC
Reference plan for organizations seeking to send weekly newsletter to 200K recipients. Includes 3 standard templates, fully managed operations, reporting, suppression management and package implementation.
MULTIBRAND
Ideal for organizations seeking to manage multiple brand subscribers and newsletters on same platform. Suitable for multi-tenant scenarios with frequent campaigns, complex subscription management and variable size audiences.